An Ugly End to a Great Week

I find myself in a conflicted state on this Monday following Tampa Bay Beer Week. By and large, I had a fantastic week. I drank some great beers, hung out with some excellent people, and enjoyed the events I attended. Including Hunahpu Day.

Hunahpu 2014

The reason I am conflicted is not over what happened Saturday’s event, but rather after. As the roar of anger and backlash began to build Saturday night, I had already left and gone home. I did not get my allotted bottles. I as mildly disappointed, but had spent the day drinking amazing beers and talking with old friends and new and generally having a great time.  If you have been paying attention over the past 48 hours, the Hunahpu Day debacle has reach proportions of such asinine ridiculousness it is hard to put in to words.

I recognized early on that something was amiss when I saw the long line to get in. I figured something must be going wrong, and there were clearly more than the scheduled 3500 ticketed for the event. Even taking into consideration the brewery representatives, media folks, and volunteers, it was obviously way more than had been anticipated. So what went wrong?  Well, that question will likely be debated ad nauseam. One thing we know is that there were duplicate tickets out there. And some people who hopped the gate. That means people lied and cheated and essentially stole to get in to this event. Period. If you were one of these people, or somehow facilitated this, shame on you. You are the problem. You are who ruined the day.

So with this immense crowd, clearly the staff was not ready for the over 6000 that crammed in. Half of whom should not have been there. Remember that. That resulted in longer lines to get beers, especially the “popular” ones. It meant longer lines for food. It meant being packed in like sardines, and a ridiculous number of lawn chairs camped out in the middle of the event.  All because of the liars, cheats, and thieves.

It also meant that there were not enough bottles for everyone who was expecting them. In fact, the line was so long and packed in, some people were waiting over two hours, only to be turned away at the last minute. Because of the people who never should have been there.

Now, Cigar City shares some of the blame, to be sure. And they have absolutely stepped up and taken responsibility. There were some flaws in their planning, to be sure. In fact, their biggest mistake was assuming people would act like civilized and mature adults and do the right thing. They got taken advantage of and badly. While some people got their allotment of 3 bottle and left, others managed to acquire cases of the coveted beer. I don’t know how that happened, but I think between case sales opeing too early and the silver wristbands not being taken after the sales, the bottles simply disappeared. This led to some pretty stressed and upset CCB employees, including owner/founder Joey Redner who was visibly and understandably upset, especially when it became clear there were no more bottles and hundreds of people clamoring for them. All because of the liars, cheats, and thieves.

There have been plenty of stories posted on Facebook and twitter and blogs about alleged fights, threats, and other ugliness going on as the day wound down. Lots of weeping and wailing and gnashing of teeth about being “screwed” by Cigar City Brewing. And then the ridiculous people reared their heads, accusing CCB of deliberately selling too many tickets. Accusing them of hoarding and hiding additional bottles. Of lying to everyone about the number of tickets sold. And then one soft-brained schmuck even went so far as to post “Joey Redner = BUDWEISER!!”  Really?! What does that even mean? A group of self-important malcontents even started a Facebook group for “people who got screwed on Hunahpu Day” and some have called for actually suing the brewery over the whole deal.

Since Saturday night, CCB has bent over backwards to try to make things right. From free beer Sunday in the taproom to refunding every ticket sold through Eventbrite and the promise for those who still have their wristbands to brew a new batch and make it available. They have done more than any business – not just brewery – than I have ever seen to try to do right by their fans and customers. And the final straw… no more Hunahpu Day. Joey’s press release today stated that he was done. It wasn’t worth it. It made him physically ill. From now on, Hunahpu will be released via distribution.

But that was not enough for some.

So let me say a few words to THOSE types of people.

You are the problem. Most likely, you are the ones who were chanting “Cigar City Sucks”. The ones getting physical in line. The ones who feel that they are owed something by the brewery and the fact that CCB wants to make money somehow makes them a sellout.  One post in particular really sticks in my craw. I am not going to give him the pleasure of seeing his name on the screen, but he is a “quality control” person for Walmart. Read into that what you will. This waste of space accuses Joey and the team of no less than the following.

– Lying to customers about attendance. Sorry, jackass, there was no lying involved. There were jerks – probably friends of yours – that didn’t play by the rules.
– Ticket takers/beer servers/etc. that were unprofessional. Sorry that was your experience, but I found none of that to be true. Of course, I treated everyone nicely, so many you should try that.
– “Real” employees running around drunk instead of working. I am not even going to dignify that one.

He rambles on like the uninformed douche he is and ends with declaring pompously ” I could care less that it blew up in your face, I don’t feel sorry for you, I refuse to support a brewery that mislead 6000+ fans and refuses to take responsibility for it”. You know what Mr. Walmart Greeter? Good. Go away. The craft beer world does not need people like you. I don’t know how much more responsibility CCB needs to take. They have owned up to everything, apologized profusely (and probably more than than they needed to), and given just about everything back. To the people who are saying “well they aren’t really losing anything by returning the money we just gave them” clearly do not know how a business works, and that the over $200,000 that they have lost in this debacle  was probably figured into their future planning costs.  All that money also covers:

  • staff time
  • t-shirt costs
  • glasses costs
  • ice
  • water bottles
  • port-a-let rental
  • music
  • advertising

I do feel bad for the people who traveled from out of town, paid for a hotel room, meals, etc. and then didn’t get to participate. But traveling is a risky proposition and there is an implied understanding that things might not happen the way you want them to. If you fly down from Ohio to visit Disney World, and it rains the whole time you are here, are you going to sue Disney and ask them to refund your hotel and meals? Of course not. If you get inside the park and Pirates of the Caribbean breaks down just as you are about to get on after waiting in line for two hours, are you going to start a Facebook page about how Disney “screwed” you? Bad things happen. Plans sometimes go awry. And remember, had the rules been followed and everything gone according to plan, the day would have been fantastic for the legitimate attendees and the brewery alike.

People are going to continue to rant on and on about this for the coming weeks, for sure. Eventually, it will die down and people will (hopefully) let is go. I hate to see what this did to Joey and everyone at CCB. I can’t imagine he has gotten much sleep since Saturday, and I absolutely understand his decision to throw up his hands and say no more. I am hoping he reconsiders, and it is just a tied and frustrated response. I have been to every Hunahpu Day since the first one, and think it has the potential to be a fantastic event again.

So while CCB needs to figure out what went wrong on their end and how to address it, I think there is an onus placed on the craft beer community as well to take a good hard look inward. The bad stuff that happened was because a few thousand people lied, cheated, and stole their way in to an event that is supposed to bring the community together. They are the ones who deserve your scorn and vitriol. And if there were really that many, you probably know some of them. They are the ones who ruined the day, and quite possibly the future of the event itself.

Hunahpu List

I, for one, will always support Joey and Wayne and Cigar City Brewing. I consider them friends, and one of the main reasons craft beer has taken off in Tampa Bay and the state of Florida. I have always known them to do the right thing, even if it came at a cost. Joey is an upstanding guy and a smart businessman. He has always taken responsibility when things didn’t go well, and he has stepped up in a huge way this time as well.

I am going to go drink an Invasion Pale Ale now and finally take a deep breath.

Cheers!

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~ by Sean Nordquist on March 10, 2014.

23 Responses to “An Ugly End to a Great Week”

  1. cheers to this awesome article!

  2. Sean, I so so so agree with everything you’ve said.

    Certainly process changes can always be done – which Cigar City DID do by limiting the tickets to 3500 PRE-SOLD only Event Brite tickets – and there are those who simply defy said processes and rules and ruin it for the majority.

    We see that in our everyday life when we have to go through security at airports and take off our shoes (because of the shoe bomb terrorist) and must dispose of liquids bigger than 3 oz (liquid bomber) and be vigilant about even setting our luggage down for a minute. A minority of criminally minded individuals who ruin it for the rest, and then chant – woe is me – when confronted with their crimes.

    It reminds me of the story of when a thief stands in a crowd and you mentions that something has been stolen… the guilty will always jump forward first and yell – it wasn’t me – implicating them (as they should be.)

    I believe in the power of positive community and of honesty – that’s what made America the great country in the first place. The whole social media viral gnashing of teeth (I like your reference there) is out of control – I don’t see anywhere near as much frenzied activity on the real calamities of the world such as what is happening in the Ukraine and other areas of the world.

    We are (including me!) such a privileged, spoiled nation of entitled brats when we resort to near violence and lawsuits over – gasp – craft beer!

    I will continue to support CCB and Joey and Wayne and all the others who put in a ton of time, energy and effort to put on a great 3 event day (allowing bottle sharing/camping out + Hunahpu release + 400 craft beers!!!!) – and didn’t satisfy the hordes. As Wayne Gretzy says “You always miss 100% of the shots you don’t take” – and I truly hope Cigar City (and all of our other local breweries) continue to take the risks and bring more wondrous brews and events to our local community.

    Now, I need an Invasion Pale Ale as well… thanks for inspiring me Sean (and everyone associated with TBBW.)

  3. Obviously, the commitment to greed and self absorption by some people cause the best businesses to suffer. Cigar City might consider following the lead of another well-known brewery. Smile at the smallness of people, make a beer called “Cigar City Sucks,” and move on making great beer.

  4. The problem is you do not place enough blame on the brewery for poor planning on all aspects of what went wrong. Every thing that people did to try and cheat the system is/was preventable. There is precedent too, BA huna release 3 yrs ago

  5. Reblogged this on Bob's Kitchen and commented:
    Here is a great run down by Sean Nordquist of what went on at Hunahpu Day. I volunteered at the event and share all the same sentiments as Sean on this one. I can’t fathom all the assholes who let people in by duplicating tickets or let people hop fences. I will always support CCB and can’t wait for them to come back stronger than ever. What doesn’t kill you makes you stronger!

  6. Call me out if you wish, their lack of running an event that was worthy of the time and money I spent on this trip. If you KNEW anything about the passion I have for honesty, you would understand my point… If you want to point me out personally do it, but ask my opinion you ridiculous, apologist prick. The very group I traveled and hung out with are ALL loyal Cigar City followers who may not share my exact opinions, but you can guarantee we ALL PAID with just about all of us being El Catador members. If you had any sense of Journalistic integrity you would ask the same questions. Don’t come after me for your favorite brewery’s event going to hell in a hand basket and calling them out on it!

    • My original comment(because if your going to quote me at least do it accurately:

      It’s nearly impossible to get Zhukov and Good Gourd up here in Jax, so goes Hunahpu… You are continuing to make horrible decisions… First was lying to your customers about attendance this year… Second was having a team of ticket takers, beer servers, and bottle sales that had the professionalism of a t-ball team… Third was allowing your REAL employees to run around the event drunk and bsing instead of working… Fourth was selling the same bottles previously ONLY available 2 per to El Catador members for 30$, at a price of 25$ with a case per purchase limit, completely unannounced to the public when you had blatantly told people to show up late, you spit on 2 groups of customers here El Catador and the customers who actually believed the instruction they received… Fourth was looking at the bottle sales line and how many people OBVIOUSLY still had silver wristbands and opening case sales anyway… Fifth was creating the demand for this beer BY making it such a limited event and not taking the responsibility for its failure, no refunds are not taking responsibility, canceling the event is not taking responsibility, blaming duplicate tickets and gate jumpers is not taking responsibility, you guys approached what should be the MOST important day on your calendar with the level of professionalism of a community yard sale… I could care less that it blew up in your face, I don’t feel sorry for you, I refuse to support a brewery that mislead 6000+ fans and refuses to take responsibility for it

      • First of all this is a perfect expression of how myself and my friends felt, so thank you. To clarify the 3 bottle allotment vs. Cases issue. We got our three bottle limit when we got in the gate shortly after 1pm. Then tried to enjoy the rest of the event until about 3:30 when we decided to go ahead and get in line again for the opportunity to buy a case. At the time I wasn’t aware people still hadn’t gotten their three. I’m not going to accuse anybody of being “lazy” or “neglecting to get their three bottles in a timely manner”, but I don’t understand why if that was a priority that they wouldn’t do so. I truly ask/mean that with respect. With that being said we waited in line for hunahpu extras and as we got closer to the front, 1.5 hrs in, we realized people were still voicing that they hadn’t gotten their three. When we finally got up there (after 4…the time stated cases may be available)we were asked how many, my husband and I just wanted an additional 3 each and we went on our way. Shortly after, the uproar began. We left as we were not willing to be in the middle of a riot over beer.

        Anyway if I can say anything in defense of the people who got cases, it’s that we’re not greedy hoarders. We like last year, knew there was an opportunity to get a case and we put the time in [line] to purchase them. We never felt entitled, because we love and respect cigar city, and we waited like civil human beings. I am sorry people went home empty handed, but at the same time it was preventable. Now I will also say that because we did get our desired bottles, we got maybe 4 samples of beer each. As we all know the lines or lack there of, we’re insane. Overall I left happy because we got what we essentially came for. I was a little bummed I barely sampled but that was the choice I made. The refund ultimately made up for it so I am a happy camper. I was and am completely disgusted by the chants, the acts of destruction, and just pure childish behavior. I really hope the scum that hates cigar city so much just stays away so the true fans can continue to enjoy great beer with great people.

      • Julie, I want to thank you for your rational and well thought out comment.

  7. You hit the nail on the head. The event that I went to was fantastic. I had a great time, tried tons of great beers and was able to get some bottles. Had I not gotten those bottles I’d still think it was a success! They have lots of opportunities to fix the few issues but to me all of it stemmed from A) stolen tickets (you give your friend a ticket they didn’t pay for its stolen) and B) people jumping the fence. 3500 is totally different than 6000+. Too many people who are jerks got in that shouldn’t have and turn a great event into good for me and not good at all for many others. Cigar city is making a mistake stopping this event for sure, and I will continue to tell them that every chance I get. I love the event and there are fixes that we/they can do to ensure it goes well next year!

  8. Great write up. I totally agree. Sorry people caused this

  9. No doubt there will be people at beer swaps through the country talking about how they got 6, 9, 12, or more bottles of Hunahpu (some without paying to get in) and it will no doubt be a point of pride in their circle – because that’s how things work. For some people the ends justifies the means. Those small number of people will also have spoiled what should have been an awesome event for everyone. I think I’ll stick with Wazoo and the Aquarium events which are organized tremendously well (you can even sample enough to need a ride home!)

    CCB have to accept a lot of the blame for this event but you’re absolutely right – there will be greedy sons of bitches who will always try ruin it for everyone. I did think about the small number because it was clearly a rather large number of cheats. I don’t know how it worked but I’m sure some people called their friends who called their friends and that balloons out of control.

    BUT…

    For the guy sharing his Hillstead Farm Everett Porter in the middle of the mosh pit – thanks! To the people who made standing in line bearable joking around and making light of the mess, thanks. I hope that the many good people don’t get lost in the conversation. Beer is about bringing people together and having a good time whether that be with a PBR or a rare imported ale…. it’s the company you drink with that makes it worth while and that’s why I don’t understand the desire to ruin it and make mess of things.

    No beer anywhere in the world is worth 2hrs and $20. It just isn’t (though I did get and pay for my 3) and no beer is worth getting in a fight, getting agitated.

    Bottom line is that for me, Hunahpu sucked big time. Huge. That said, I have a bottle that I can share with a friend and we’ll make the most of it at our own personal followup – I heard it’s good 🙂

  10. So, what you’re saying is that at a minimum 2500 people either had a duplicate ticket or hopped the fence? please, come on, that just defies logic. That is 71% of legitimate ticket holders printing 1 extra ticket. I personally know 20 people who attended & not a one of them printed a duplicate ticket. Do you know anyone that printed a duplicate ticket? Lets think about this, each ticket has a unique bar code associated with it, that once scanned, invalidates any additional tickets with that same bar code. Wouldn’t it seem logical that the overwhelming majority of ticket holders would know that, thus preventing a lot of duplicate tickets? Unscientifically applying the 80/20 rule only gives you 750 additional tickets (assuming the honest beer folks are the 80% & not the 20%) So assuming people did in fact know about the bar code, the only way word would have gotten out that CCB wasn’t scanning tickets would have been once people got in the gates. Taking into account the hour and a half wait to get it, that puts us at 12:30 to when enough people can tweet, text or whatever to alert their friends to print duplicate tickets and come down. To take advantage of this, one would have to live close enough to CCB to actually drive there. Seems like a pretty small number of people

    CCB has said they had 6,000 tasting glasses at Hunah. I know they need/want extra to sell & cover breakage, but 2500 extra? come on now. Additionally, how did all the people above 3500 even get wristbands? How many of those did CCB print? I’m just saying it smells a lot like CCB was expecting well over 3500 people & yes, that means they sold well over 3500 tickets. Lets see eventbrite release the official number of tickets sold and then see where the chips fall. If I’m wrong I’ll accept it and openly apologize, but looking at it logically and judging by the size of the crowd (which to me seemed larger than last year) it seems that CCB did in fact sell well over 3500 tickets

  11. I’m one of Mike W.’s friends. He feels like he has some legitimate beefs regarding CCB’s handling of the event and their overall honesty level of CCB regarding the 3,500 number. I can vouch for Mike’s circle of friends that we are all El Cat members and love CCB as much as anyone. Several of us have personal and professional relationships with CCB staff and are hurt to see Hunapu 2014 go down the way it did. We all paid through eventbrite once tickets went up for sale and this wasn’t the first Huna day for most of us.

    I, for one, had a great time. We got there early and made our way through the entrance line in under 10 minutes. We all found some table space near the band and set up shop there. One or two of us would watch all of our stuff while the rest spread out and got food or beers, then we’d all wind up back at the table to share. We got to try some pretty epic beers (the topping goliath line was insane) before the masses started clogging the arteries around 1:00 pm.. I gave up trying to stand in line after hunapoopoo ran out in under 10 minutes (according to the servers at the pair o’ dice station at the big beer truck).

    Once the bottle sales opened up at noon, we all took turns getting our allotted 3 bottles. We remembered the massive bottle lines last year and knew we better get on the stick and get our 3 bottles each. We bought a case of Teku glasses and gave them to each member of our group but I don’t think any of us got any extras. Billy did cut our wristbands (my Wife’s just slid off her small wrist) and we joked with Zeus on how sore he was going to be by the end of the day. Everyone’s spirits were high at this point and people were having a great time.

    Again, around 1:00 pm, the masses started clogging all of the beer lines. The tents started becoming SRO and the canvas chair cities began to build all over any free blacktop people could find. We listened to the bluegrass band and in lieu of standing in the long lines, we just decided to start cracking open the bottles we brought for bottle sharing and poured freely to anyone under the tent that wanted to sample. Once the SKA band started singing “Sweet Child o Mine,” around 3:00 pm, the tents started getting unbearable, but then magically started to thin out around 3:30 pm. In hindsight, this was probably around the time of the huge mob invading the bottle line. The music was great, we loved bottle sharing and our girls were dancing and having a good time.

    We decided to pack things up and leave for the hotel around 4:00 pm.. I’m glad we did as we were able to avoid the tom foolery of the bottle line area. Once we wedged our way past that and broke free around the tap room, things were much calmer and we made our way out.

    That was our day, aside from Thai Terrace pad thai at 5:00 pm.. See? We weren’t the bad people. We were the good beer wonks. So good, that I forgive the OP for lumping us into the masses of 30-something buttnoids that just wanted as much Hunapu they could grab to flesh out their Cellars or have big swinging beer trade dicks (WHALEZ BRAH!). Those assholes, like the tard in the glasses on that youtube video banging on the rolling doors screaming “Cigar City Sucks,” those assholes can blow me. The jerks that were trying to re-sell bottles for inflated prices after the event, they can blow me. The trolls that are posting pictures of seven or eight cases of beer on instagram, they can suck a nut, too. I got three beers. My Wife got three. That’s all we wanted. Done.

    We love CCB. We love their employees. We hate the day went down like it did but there’s plenty of blame to go all the way around for why it did. No insults, no hatred. I’m not finger pointing. I’ll still gladly be in El Cat 2.0 if that didn’t get permanently messed up by Hunahpu day 2014 leaving such an awful taste in Joey’s mouth (PS: I don’t blame him for just releasing to distribution from now on).

    My biggest sorrow over this whole thing is what a negative impact it’s going to have for the breweries regarding state bill 1329 that was just introduced. All the Florida Wholesalers association has to do is show that go-pro of Joey getting frazzled and the mobscene banging on the rolling doors (or any other bad video that surfaces) and say, “You see? We need a three tier system or things like this will happen.” It could potentially screw up bottle sales out of the tap room for every brewery in the state.

    And that…. would really suck.

    • John, thank you for the calm, rational insight. I just want to point out that I did not say CCB was blameless in all of this, but they *are* trying to do something to fix it. They lost their ass this weekend from a business standpoint, and so to suggest that it was deliberate or orchestrated by them goes against common sense.

      I’m glad you and most of your friends had a great time. Cheers!

  12. My son & I attended for the first time this year. We got there early and set up in a nice grassy area. We each bought our allotment of 3 beers and had them safely tucked away in our trunk before 1:00. We enjoyed endless samples of awesome beers and met a lot of great people while we waited in the fast moving lines. The servers were friendly and we especially enjoyed those from the brewing club. Obviously, there were too many people there, but when we left at 4:00, we had no idea of the all the problems that occured. Our experience was much different than those described above. We had a great time at a great event and had already made plans to attend next year. Life is what you make of it…

  13. Sean, I agree.

    CCB did lose their ass financially on this one and will be lucky to cover their costs through the bottle sales. I give them credit for trying to make up for it and feel sad that they even have to go through all of this at greater hassle and expense. I don’t believe this ultimate outcome was deliberate or orchestrated but I do believe there was a better way to manage certain aspects of the event. I would’ve liked them to have stuck to their guns over what they expressed to the El Catador members before tickets went up for sale, that each ticketed person must also have a matching I.D. to get in. I realize that only because people were bitching about not being able to re-sell, give their extras to a +1 or assign their tickets to beer mules that this rule changed. If people would’ve been forced to present a photo I.D. for entrance, most of this could have been avoided.

    As it turned out, assholes gamed the system.

    Woulda, coulda, shoulda. We can all lament all day long about what went wrong and how messed up the situation is so i’ll cut myself off.

    All I know is, our people have their hearts in the right place regarding CCB and wish them continued success.

    • John H: Lost their ass financially? no way! do the math. 16,200 bottles sold at $20 a pop = $324,000. this creative loafing article states a bottle production of 16,200 http://goo.gl/SAes4K

      3500 tickets X $50 = $175,000. Minus a 5% fee for eventbrite = $8,750 plus another $8,750 for the refunds.

      So CCB takes in $324,000 in bottle sales. forfeits the $175,000 in ticket sales and has to pay eventbrite the 5% commission twice = $17,500. so $324,000 minus $17,500 equals $306,500 in revenue for the day. and this doesn’t take into account the sales of DB hunah, other bottles in the taproom, t shirts, hats, glasses & other shwag. Now if CCB ends of giving away the extra hunah they’re going to brew then we can talk about them possibly losing their ass financially, but until then, they made a killing!

      I love CCB & will continue to buy their beer & support their brewery, but lets be honest, they caused this mess by either selling too many tickets, not scanning tickets or both.

      save the painfully long lines for the taps, I had a great day, got my 3 bottles and left happy.

      • “equals $306,500 in revenue for the day.”
        Ok, but without knowing their costs, you have no idea how much of that 306k, if any, is profit.

  14. Thank you got the article, and while I agree with the majority, I do strongly feel that CCB’s poor planning for this year’s event was the biggest problem. Yes, the liars, cheats, and thieves destroyed the event, but it was CCB’s duty to do all they can to prevent that fraud.

    I’ve gone to prior Hunaphu’s Days and had a great time. They were targeted at the locals. If you wanted to get your bottles, you got up at an ungodly hour and got in line with a bunch of other locals to get your wristbands. By doing it that way, it was not conducive to out-of-towners. And what happened was a bunch of people had fun: talking, laughing, singing, and passing around bottles of Cubano Espresso brown ale for breakfast. It was crowded, but it was fun.

    As soon as I heard the plans for this year, I immediately knew 2 things: it was going to be a debacle, and I was going to stay far away. First, look at the location. It’s difficult to secure that location to prevent people from “hoping the fence”. If it was held in a secure location that was conducive to ticketed events, it might have turned out better. Second, by selling online tickets, it became more attractive to out-of-towners. The sad fact about people is that they behave badly when they aren’t in their own backyard, visiting their neighbor’s brewery. Lastly, any event that combines “open bar” with thousands of people is NOT going to end well. Period. When you’re given the opportunity to drink all you want, some people will drink all they can and stupid things happen.

    Although CCB has announced that they won’t be holding this event ever again, I hope that other breweries will learn from this example of what not to do.

  15. Thank you for the article, and while I agree with the majority, I do strongly feel that CCB’s poor planning for this year’s event was the biggest problem. Yes, the liars, cheats, and thieves destroyed the event, but it was CCB’s duty to do all they can to prevent that fraud.

    I’ve gone to prior Hunaphu’s Days and had a great time. They were targeted at the locals. If you wanted to get your bottles, you got up at an ungodly hour and got in line with a bunch of other locals to get your wristbands. By doing it that way, it was not conducive to out-of-towners. And what happened was a bunch of people had fun: talking, laughing, singing, and passing around bottles of Cubano Espresso brown ale for breakfast. It was crowded, but it was fun.

    As soon as I heard the plans for this year, I immediately knew 2 things: it was going to be a debacle, and I was going to stay far away. First, look at the location. It’s difficult to secure that location to prevent people from “hopping the fence”. If it was held in a secure location that was conducive to ticketed events, it might have turned out better. Second, by selling online tickets, it became more attractive to out-of-towners. The sad fact about people is that they behave badly when they aren’t in their own backyard, visiting their neighbor’s brewery. Lastly, any event that combines “open bar” with thousands of people is NOT going to end well. Period. When you’re given the opportunity to drink all you want, some people will drink all they can and stupid things happen.

    Although CCB has announced that they won’t be holding this event ever again, I hope that other breweries will learn from this example of what not to do.

  16. When bottles of Hunahpu appear for sale on eBay, which is inevitable, DON’T BUY IT! You may want it, but you would be rewarding the assholes who lied, cheated and ripped everybody off! DON’T BUY IT!!!!!

  17. […] how you planned it. I read one blog, Beer for the Daddy, and he could not have said it better. He wrote, “ If you fly down from Ohio to visit Disney World, and it rains the whole time you are […]

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